ZEN-SEM

Wednesday, November 30, 2005

Mozilla and Yahoo Partner on APAC Firefox 1.5

I'm unashamed to pronounce Firefox as a superior browser, and with over 100 million downloads and market share now over 10%, it seems many are in agreement. As Firefox grows, it's been fascinating to watch the alliances and maneuvers of Mozilla. Yesterday, the final version of Firefox 1.5 launched, and with it another strong alliance. Yahoo has partnered with Mozilla to distribute Firefox 1.5 in China, Japan, Korea and Taiwan.

I believe its fair to say that Internet Explorer has a strong hold on the browser market in those countries. Our own analytics show over 12% of visitors to zunch.com use the Firefox browser, but only 4% of our zunch.cn visitors. Can Yahoo! and Alibaba make waves in the Asian browser market? My guess is yes. As the number two search provider in blosoming China, they seem to have quite the opportunity before them.

I'll follow up in a couple of months to see if our browser stats change significantly...

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